Lack of Diversity and Corporate Dominance Characterize NPR

 

By:  UCR Candidate Sharon Adams

A recent article by FAIR (Fairness & Accuracy In Reporting, Inc.) shows the heavy corporate presence and lack of diversity at National Public Radio (NPR) both in the NPR boardroom, and on its airwaves.

Lack of Diversity and Corporate Dominance Characterize NPR Board Members
Seventy-five percent of board members at NPR’s most popular member stations have corporate backgrounds. As shown in the graph, one New York station has a whopping 90 percent corporate representation on its board.

Graph showing corporate dominance in NPR boards. Graph courtesy of FAIR.

Graph showing corporate dominance in NPR boards. Graph courtesy of FAIR.

As the FAIR article succinctly states:

“the inevitable consequence of this is to put legal control of what is supposed to be public radio into the hands of a tiny, highly privileged fraction of the population.”

In addition to the lack of economic diversity, the FAIR study showed a lack of ethnic and gender diversity on the NPR boards. Seventy-two percent of NPR board members are non-Latino whites, and 66 percent of board members are male.

NPR Airwaves Dominated By White Males
Another FAIR study found that, among the regular news commentators, 79 percent were men, and 92 percent were non-Latino whites.

KPFA Must Remain Free of Corporate Control
We at United for Community Radio (UCR)  are committed to increasing diversity in the KPFA boardroom and on the airwaves. The upcoming election for the KPFA Local Station Board gives us an opportunity to do this.  UCR’s platform specifically opposes corporate influence, and supports a mix of community-sourced, local programming.

We at UCR believe the NPR approach is the wrong approach.  This is in contrast to our opponents running in the upcoming election.  Our opponents suggest that KPFA should become “more like NPR”. The opposition’s desire to make KPFA more like NPR will lead to exactly what is happening at NPR — an increased corporate zeitgeist that will control the news and views expressed on KPFA.

LET’S LIBERATE MEDIA TOGETHER!!!

Keep KPFA free from corporate control and influence.
Vote for the UCR Candidates in the upcoming election for the KPFA Local Station Board.

Sharon Adams

Sharon Adams

Sharon Adams

 

Attorney; immediate past vice-president of the National Lawyers Guild, San Francisco Bay Area Chapter; instrumental in protecting undocumented persons from Berkeley civil ICR detentions.

My name is Sharon Adams. I became involved in KPFA when the Morning Mix was abruptly taken off the air, without warning during a pledge drive, and without waiting to see the financial results of the pledge drive. The Morning Mix was produced locally with a variety of hosts addressing issues of regional and national concern.

The controlling majority on the KPFA Local Station Board (LSB) supported replacing the Morning Mix with a pre-recorded production from LA, arguing the recorded production would generate more revenue. Subsequent pledge drive results have shown the LA-produced show did not increase revenue to KPFA. The station remains in difficult financial straits. But, cancelling the Morning Mix did effectively remove local voices from one of the prime drive-time listening hours.

This caused me to look more deeply into the internal issues at KPFA. I learned that KPFA and its parent, Pacifica Foundation, have amazingly bad basic accounting methods that appear to be standard operating procedure. A required audit from 2013 was only recently finalized, while the 2014 audit remains unfinished.

Things must change if KPFA is to remain a beacon of hope, and a place for alternative voices to be heard.

I was on the Board of Directors for the National Lawyers Guild-San Francisco Bay Area Chapter (NLG), from 2007 until 2014, serving as Vice-President in 2014. During that time, the economy suffered a major recession due to global capitalist economic policies. The NLG is a non-profit, membership organization, similar to Pacifica/KPFA. While on the NLG Board, we kept the NLG financially solvent through difficult times by responding appropriately and in a timely manner to the financial challenges. I will bring this type of oversight to the KPFA LSB.

Arguments have been made that KPFA must become more like NPR to remain viable, and that KPFA should receive corporate underwriting.  I do not accept this model. Lewis Hill, founder of Pacifica, understood the value of the unfiltered voices of the people.  Overcoming the doubters, Hill placed his faith in the power of the people, and created Pacifica. I intend to do all I can to uphold this vision.

After the death of Kayla Moore, Berkeley Cop Watch stands watch at a police forum.

After the death of Kayla Moore,
Berkeley Cop Watch stands watch at a police forum.

I’m a founding member of the Coalition for a Safe Berkeley. We worked with Berkeley City Council to pass first-in-the-nation legislation protecting undocumented persons from civil ICE detention in Berkeley jails.  KPFA covered this story.  As a founding member of the NLG-Committee Against Torture, we worked against the US torture program, including its links to UC Berkeley Law School. KPFA covered this issue when others, including NPR, ignored it. In fact, NPR refused to use the word “torture” for years.

KPFA must continue, but not as a clone of NPR.  KPFA can be preserved with policies and programming decisions that promote a diversity of the voices addressing a variety of issues; by having paid staff support the diversity of voices; by increasing membership; and by promoting KPFA at events throughout the Bay Area.

Please vote for me and the entire United for Community Radio slate!

 

Official Q. & A.

 

1.  In what ways are the station moving in a positive direction, that you would want to continue or perhaps improve?
The new www.kpfa.org website is a wonderful step forward, providing a more interactive and accessible format.  And, the KPFA legacy continues; there are still great programs on the air, and there are still great people dedicated to making KPFA the best it can be.  I will continue this tradition and continue to ensure that programming decisions represent the voices of all parts of the community.  KPFA has in the past, and still does, report on issues that are not reported elsewhere.  As a listener, I have learned so much about the world from hearing the different perspectives on KPFA.  As an activist, I appreciate the importance of KPFA’s willingness to report on stories not routinely covered by mainstream media. 

The U.S. prison in Guantanamo Bay. Current and former detainees have reported abuse and torture in this prison.

The U.S. prison in Guantanamo Bay. Current and former detainees have reported abuse and torture in this prison.

I’m a founding member of the National Lawyers Guild’s Committee Against Torture, and we have worked against the US torture policy. KPFA covered this issue when others, including NPR, ignored it.  In fact, NPR refused to use the word “torture” for years.

 

2.  In what ways are the station moving in a negative direction, that you would want to stop or change? What changes would you work for?

The station has much room for improvement, including having a better grasp on the true financial status of KPFA and the Pacifica Foundation.  I will work to get accurate and detailed accounting of the pledge drive revenues, and will carefully review all financial information.  Removal of the Morning Mix from the 8 am drive-time hour was a big move in the negative direction, in my opinion.  The Morning Mix featured a diversity of hosts discussing a wide variety of issues, and was replaced with a show recorded and produced in LA.  I will work to bring more community input into the programing decisions.  In addition, as an attorney and activist, I recognize and appreciate how important it is for KPFA reporters to respond to events happening locally, and to have reporters, whether paid or unpaid, willing to report on local events. I will work to improve the apprenticeship program, which encourages more people to become reporters.
3.  What key experience, connections, skills or traits would you bring to the Local Station Board to advance the station’s mission?
I was on the Board of Directors for the National Lawyers Guild – San Francisco Bay Area Chapter from 2007 until 2014, serving as Vice-President in 2014.  During that time, the economy suffered a major recession due to global capitalist economic policies.  The NLG is a non-profit, membership organization, like KPFA.  While on the NLG Board, we kept the NLG financially solvent through difficult times by responding appropriately and in a timely manner to the financial challenges.  I will bring this type of oversight to the KPFA LSB.  In addition, I have worked as general counsel for several corporations, and understand corporate law and how it applies to entities like the Pacifica Foundation and KPFA.  There are many complex issues facing both entities, and I will bring my legal knowledge and expertise to the KPFA Local Station Board. Bookkeeping 2
 

4.  What ideas do you have for helping the station and the Pacifica Foundation meet the financial challenges currently being faced?

Accurate and up-to-date accounting and business records are a crucial step toward improving the financial situation at Pacifica Foundation and at KPFA.  It is impossible to analyze the financial situation because the numbers are often inaccurate, causing a lack of clarity about where the money is going.  After obtaining accurate and timely accounting records, it will be possible to determine an accurate estimated annual income for KPFA.  Once there is an accurate estimated annual income, it will be possible to rationally discuss how to keep within the annual budget.
I have done this while on the Board of the National Lawyers Guild, and will do this again if needed at KPFA.  In addition, to generate more revenue, KPFA could begin holding events in places other than Berkeley, (like the South Bay, like Richmond, etc.) to increase the KPFA name recognition and generate revenue from the events.