{"id":3480,"date":"2015-10-22T14:47:04","date_gmt":"2015-10-22T21:47:04","guid":{"rendered":"http:\/\/www.unitedforcommunityradio.org\/?p=3480"},"modified":"2016-02-21T15:46:21","modified_gmt":"2016-02-21T22:46:21","slug":"savekpfa-squanders-another-million-bucks","status":"publish","type":"post","link":"http:\/\/www.unitedforcommunityradio.org\/?p=3480","title":{"rendered":"\u201cSaveKPFA\u201d Squanders $600 Thousand Bucks"},"content":{"rendered":"<p><span style=\"color: #000000;\">by Adrienne Lauby<\/span><\/p>\n<p><span style=\"color: #000000;\">Something remarkable happened earlier this year.\u00a0\u00a0 Two devoted KPFA listeners made bequests to KPFA in their wills totaling nine hundred and fifty-eight thousand dollars &#8212; nearly a million greenbacks. While these unexpected gifts allowed our sister station KPFT to finally replace their failing transmitter and made some improvements in KPFA\u2019s building, most of the money vanished down a rabbit hole in routine salary expenses.<a href=\"http:\/\/www.unitedforcommunityradio.org\/wp-content\/uploads\/2015\/10\/2678453389_b997dd3496.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-3584\" src=\"http:\/\/www.unitedforcommunityradio.org\/wp-content\/uploads\/2015\/10\/2678453389_b997dd3496-300x200.jpg\" alt=\"2678453389_b997dd3496\" width=\"300\" height=\"200\" srcset=\"http:\/\/www.unitedforcommunityradio.org\/wp-content\/uploads\/2015\/10\/2678453389_b997dd3496-300x200.jpg 300w, http:\/\/www.unitedforcommunityradio.org\/wp-content\/uploads\/2015\/10\/2678453389_b997dd3496.jpg 500w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/span><\/p>\n<p><span style=\"color: #000000;\">It was remarkable to have such generous gifts. It was also remarkable that the SaveKPFA-led governing board allowed the money to disappear so quickly.<\/span><\/p>\n<p><span style=\"color: #000000;\">Here\u2019s the details.<\/span><\/p>\n<p><span style=\"color: #000000;\"><strong>An Unrealistic Budget<\/strong><\/span><\/p>\n<p><span style=\"color: #000000;\">The local station board adopted KPFA\u2019s 2015 budget a year ago in the fall of 2014.\u00a0\u00a0 In what has become a yearly ritual, United for Community Radio board member, Janet Kobren, criticized the budget as unrealistic. The Save KPFA board members, as usual, claimed that the budget was reasonable because the projected expenses would be covered by an increase in fund drive income.<\/span><\/p>\n<p><span style=\"color: #000000;\">Why, one asks, was it reasonable when, KPFA subscriber numbers are decreasing? In only three years, KPFA\u2019s subscriber numbers have dropped by 1800 individuals. And, what was the projection based on, given that fund drive numbers have dropped consistently over the last decade?<\/span><\/p>\n<p><span style=\"color: #000000;\">With the strong Save KPFA majority, the board passed the budget with the anticipated fantasy income intact.<\/span><\/p>\n<p><span style=\"color: #000000;\">That budget was again questioned when it went to the Pacifica National Board for approval.\u00a0\u00a0 The National Finance Committee asked the same questions that were asked by Janet Kobren on the local level. With several stations in the network unable to meet a payroll in the previous year and facing other financial problems, the Finance Committee wasn\u2019t in the mood for fantasies. They said that KPFA\u2019s income projections were over-estimated by <a href=\"https:\/\/soundcloud.com\/tracy-rosenberg\/entire-kpfa-section-of-january-5th-national-finance-meeting\" target=\"_blank\">at least $250 thousand dollars (1)<\/a> and told General Manager Quincy McCoy to make cuts to bring that figure down.<br \/>\n<\/span><\/p>\n<p><span style=\"color: #000000;\">Standard budget practices are contentious at KPFA. Generally, an organization makes its budget carefully, setting out the expenses it knows it can meet, and happily accommodating any additional money in a quarterly budget review process.<\/span><\/p>\n<p><a href=\"http:\/\/www.unitedforcommunityradio.org\/wp-content\/uploads\/2015\/10\/8954731550_9f2a8d1aed.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-3587\" src=\"http:\/\/www.unitedforcommunityradio.org\/wp-content\/uploads\/2015\/10\/8954731550_9f2a8d1aed.jpg\" alt=\"8954731550_9f2a8d1aed\" width=\"180\" height=\"135\" \/><\/a><\/p>\n<p><span style=\"color: #000000;\">At KPFA, most of the expenses are fixed. There\u2019s no wiggle room in the electric bill and license fees, and only four managers do the administration and engineering work of a 300 person staff.\u00a0 To stay within amount of money donated by the listeners, KPFA would have to lay off some of its union staff members.\u00a0 Under SaveKPFA\u2019s board majority and union leadership, this has become an unthinkable taboo.<\/span><\/p>\n<p><span style=\"color: #000000;\"><strong>The Bequests<\/strong><\/span><\/p>\n<p><span style=\"color: #000000;\">Near the beginning of the year, $958 thousand in unexpected bequest income was greeted with great pleasure. For one thing, it alleviated General Manager Quincy McCoy\u2019s immediate problem. As I said, the national board had told him to make cuts and later added that any <a href=\"https:\/\/soundcloud.com\/tracy-rosenberg\/clip-from-kpfa-budget-discussion-1-8-2015\" target=\"_blank\">cuts should include management.<\/a> In addition, McCoy knew that after the spring fund drive, it would be obvious he didn\u2019t have the cash to make his payroll.<\/span><\/p>\n<p><span style=\"color: #000000;\">McCoy knew that layoffs that would be greeted with a storm of public criticism and perhaps even the outright rebellion faced by former Pacifica Executive Director, Arlene Engelhardt, when she ordered tough cuts to save KPFA from bankruptcy in 2010. Nevertheless, McCoy began union negotiations to make the necessary cuts.<\/span><\/p>\n<p><span style=\"color: #000000;\">When news of the unexpected bequests arrived, McCoy not only cancelled the union negotiations but also cancelled two fund drives.\u00a0\u00a0 Save KPFA\u2019s board members and staff representatives tacitly agreed with him. McCoy went on air to proclaim the fund drive cancellation and many paid staff members also made triumphant on-air announcements. They all spoke in glowing terms about \u201cKPFA\u2019s promise to the listeners\u201d claiming that KPFA had cancelled the summer drive because listeners had asked for it.<\/span><\/p>\n<p><span style=\"color: #000000;\">There was a vague thank you for those who include KPFA in their wills in an announcement encouraging more listeners to leave some of their cash to KFPA. But, no one made it clear that the summer fund drive was cancelled because of the generosity and love of two deceased listeners.<\/span><\/p>\n<p><span style=\"color: #000000;\">This emotional manipulation of KPFA\u2019s listeners hit a new propaganda low in the station that claims to \u201ctell truth to power.\u201d<\/span><\/p>\n<p><span style=\"color: #000000;\"><strong>How the Money was Spent<\/strong><\/span><\/p>\n<p><span style=\"color: #000000;\">General manager, Quincy McCoy presented his plans for spending the money to the local station board after that spending was in progress. United for Community Radio representatives reminded the board that it is their responsibility to set budgets and asked that there be a discussion with Mr. McCoy about his plans for the money.\u00a0\u00a0 The SaveKPFA majority did not agree and managed the meetings to keep such a discussion off the agenda.<\/span><\/p>\n<p><span style=\"color: #000000;\">Here\u2019s numbers the General Manager gave to the local board (rounded to the nearest hundred):<\/span><\/p>\n<p><span style=\"color: #000000;\"><strong>$119,000 help for other stations in the network<sup>2<br \/>\n<\/sup>$110,250 building improvements (carpeting, elevator repair, painting)<\/strong><\/span><br \/>\n<span style=\"color: #000000;\"> <strong> $30,000 new membership software<\/strong><\/span><br \/>\n<span style=\"color: #000000;\"> <strong> $223,400 routine payments (National Office and Pacifica Archives)<sup>3<br \/>\n<\/sup>$350,000 salaries<sup>4<\/sup><\/strong><\/span><br \/>\n<span style=\"color: #000000;\"> <strong> $134,500 lost income due to cancelled fund drives<\/strong><\/span><\/p>\n<p><span style=\"color: #000000;\">In short, only $260 thousand dollars of these incredible gifts were spent on one-time expenses and improvements.\u00a0 $573 thousand dollars were frittered away on expenses that should have been covered by KPFA\u2019s usual fundraising.<\/span><\/p>\n<p><span style=\"color: #000000;\"><strong>A Missed Opportunity<\/strong><\/span><\/p>\n<p><span style=\"color: #000000;\">It\u2019s fairly standard financial practice to sequester unexpected and large gifts.\u00a0\u00a0 It\u2019s Bookkeeping 101 that large gifts should not be used for routine expenses.\u00a0 To use gifts to push tough decisions down the road creates an unrealistic expectation that expenses can and will remain high.\u00a0 It&#8217;s far better to make the tough decisions based on the routine income and use the major money for something that will strengthen the organization over the long haul.<\/span><\/p>\n<p><span style=\"color: #000000;\">Here\u2019s a few things this money was NOT used for:<\/span><\/p>\n<ol>\n<li><span style=\"color: #000000;\"><strong><em>A major outreach effort to new, more diverse and younger audiences.<\/em><\/strong><\/span><\/li>\n<li><span style=\"color: #000000;\"><strong><em>An improvement in KPFA\u2019s digital and social media presence in order to connect with audiences who are migrating to wireless and web devices.<\/em><\/strong><\/span><\/li>\n<li><span style=\"color: #000000;\"><strong><em>A revamp of the program grid with new programs, hosts and formats.<\/em><\/strong><\/span><\/li>\n<li><span style=\"color: #000000;\"><strong><em>Remodeling work on the crumbling and currently uninhabitable property owned by KPFA on the corner of Martin Luther King Jr. Way and Berkeley Way.<\/em><\/strong><\/span><\/li>\n<\/ol>\n<p><span style=\"color: #000000;\">These projects, many of them proposed as no-brainers by multiple listeners and staff members, have been on the back burner for years. Managers haven&#8217;t been able to find the money and staff time to spearhead anything beyond the next payroll.<\/span><\/p>\n<p><span style=\"color: #000000;\">Large gifts should be used for large projects, items that can\u2019t be funded with the usual income. They should be used to initiate well-planned projects that might develop greater income, larger audience or be of use to listeners over the long haul. Naturally, most organizations are tempted to use an unexpected gift to relieve some immediate or chronic stress. But generations of bookkeepers and accountants have taught us that is the fast road to regret. If an organization receives a large gift, it should leave something tangible in place when it is gone.<\/span><\/p>\n<p><span style=\"color: #000000;\">Under Save KPFA and Quincy McCoy\u2019s watch, these lessons have yet to be learned. Next year, unless more generous and devoted people die, KPFA will return to the grind of one fund drive after another, with the energy of paid and unpaid staff alike tied up in, (have I said this enough?) an unsustainable level of staffing.<\/span><\/p>\n<p><span style=\"color: #000000;\">10-18-15<\/span><\/p>\n<ol>\n<li><em><span style=\"color: #000000;\">Link to National Finance Committee meeting.\u00a0 Begin listening at 9:40 to hear the resolution.<\/span><\/em><\/li>\n<li><span style=\"color: #000000;\"><em>\u00a0$100 thousand was <a style=\"color: #000000;\" href=\"https:\/\/www.indiegogo.com\/projects\/a-new-transmitter-for-kpft-90-1-fm#\/\" target=\"_blank\">loaned to KPFT<\/a> in Houston who had been operating at 30-50% of its authorized power (100 kilowatts) for almost three years in order to stay on the air despite a failing transmitter. This money allowed them to <a style=\"color: #000000;\" href=\"http:\/\/www.chron.com\/news\/houston-texas\/article\/KPFT-to-broadcast-at-full-strength-with-new-6485544.php\" target=\"_blank\">make the replacement.<\/a>\u00a0 Approx. $19 thousand was loaned to WBAI to help them meet an immediate legal obligation.\u00a0\u00a0 It\u2019s unlikely either loan will be repaid. <\/em><\/span><\/li>\n<li><span style=\"color: #000000;\"><em>KPFA\u2019s obligations to pay a share of the national Pacifica office cost as well as support the Pacifica Archives are anticipated expenses that should be covered in routine fund drive income.<\/em><\/span><\/li>\n<li><span style=\"color: #000000;\"><em>Salaries ($350 thousand). This figure was called a 3-month reserve but it will be, obviously, a reserve that is quickly spent.<\/em><\/span><\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p>photo credit: <a href=\"http:\/\/www.flickr.com\/photos\/9993075@N06\/2678453389\">Money<\/a> via <a href=\"http:\/\/photopin.com\">photopin<\/a> <a href=\"https:\/\/creativecommons.org\/licenses\/by-sa\/2.0\/\">(license)\u00a0\u00a0 <\/a><\/p>\n<p>photo credit: <a href=\"http:\/\/www.flickr.com\/photos\/60141638@N06\/8954731550\">Pay Bills<\/a> via <a href=\"http:\/\/photopin.com\">photopin<\/a> <a href=\"https:\/\/creativecommons.org\/licenses\/by-nd\/2.0\/\">(license)<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>by Adrienne Lauby Something remarkable happened earlier this year.\u00a0\u00a0 Two devoted KPFA listeners made bequests to KPFA in their wills totaling nine hundred and fifty-eight thousand dollars &#8212; nearly a million greenbacks. While these unexpected gifts allowed our sister station &hellip; <a href=\"http:\/\/www.unitedforcommunityradio.org\/?p=3480\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sfsi_plus_gutenberg_text_before_share":"","sfsi_plus_gutenberg_show_text_before_share":"","sfsi_plus_gutenberg_icon_type":"","sfsi_plus_gutenberg_icon_alignemt":"","sfsi_plus_gutenburg_max_per_row":"","_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[447,539,445],"tags":[576,577,578,550,604,582,579,64,69,572,85,361,112,139],"class_list":["post-3480","post","type-post","status-publish","format-standard","hentry","category-analysis","category-analysis-2","category-community-reporting","tag-adrienne-lauby","tag-bequest","tag-budget","tag-election","tag-finance","tag-finances","tag-fund-drive","tag-kpfa","tag-kpft","tag-kpft-transmitter","tag-pacifica","tag-quincy-mccoy","tag-save-kpfa","tag-wbai"],"_links":{"self":[{"href":"http:\/\/www.unitedforcommunityradio.org\/index.php?rest_route=\/wp\/v2\/posts\/3480","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.unitedforcommunityradio.org\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.unitedforcommunityradio.org\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.unitedforcommunityradio.org\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.unitedforcommunityradio.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3480"}],"version-history":[{"count":9,"href":"http:\/\/www.unitedforcommunityradio.org\/index.php?rest_route=\/wp\/v2\/posts\/3480\/revisions"}],"predecessor-version":[{"id":3614,"href":"http:\/\/www.unitedforcommunityradio.org\/index.php?rest_route=\/wp\/v2\/posts\/3480\/revisions\/3614"}],"wp:attachment":[{"href":"http:\/\/www.unitedforcommunityradio.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3480"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.unitedforcommunityradio.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3480"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.unitedforcommunityradio.org\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3480"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}